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Monday, October 5, 2009

More Benefits, Fewer Taxes



Bonnie Lee: Tax Tips
More Benefits, Fewer Taxes
Save your employees and your business money by providing fringe benefits.

By Bonnie Lee October 02, 2009

You've no doubt been at pains to cut costs during this recession. Now is the perfect time to review your hiring strategies and pay scales. More important, it's time to look at the fringe benefits you could and should be offering. Your company might save a bundle by replacing dollars with benefits.

Have you ever heard someone say, "My job doesn't pay that well, but the benefits are great?" Usually this person smiles when she says it, and her employer is a smart entrepreneur.

The beauty of fringe benefits is that you are generally providing something the employee would otherwise have to purchase, and you're doing so without incurring a tax liability for your company or the employee. These benefits are paid for with "pre-tax dollars."

If, for example, you pay Tom $2,000 per month and let him get his own health insurance, he would have to pay for the health insurance with dollars shrunken by a tax bite. By the time you deduct federal income tax withholding, FICA, Medicare, and state income taxes, Tom's net pay would be about $1,500. (Approximately $500 or 25 percent of Tom's pay goes to taxes.) Then he pays $200 for a health insurance premium, and he's down to $1,300 net pay.

But let's say you structure a salary of $1,800 per month and the company pays Tom's health insurance at a cost of $200 per month. Deduct 25 percent payroll taxes from Tom's check ($450) and his take-home pay is $1350. Tom is ahead by $50. In fact, because Tom is now on a group medical insurance plan, his savings on premium costs might be considerably more than $50. Individual plans are usually more expensive than group plans. They also may not be available to individuals with pre-existing conditions.

As the boss, you save money as well. On Tom's base salary you have to cough up matching FICA and Medicare plus contributions into the federal and state unemployment funds. That's an additional cost of approximately 11 percent. Those taxes do not apply to the medical insurance you purchase for Tom. Using the numbers in the example given above, your company will save $22 in taxes. Multiply that by the number of employees you have, and you could save a tidy sum.

There are countless other fringe benefits you can offer, such as achievement awards, adoption assistance, dependent care assistance, educational assistance, health savings accounts, group-term life insurance, retirement plans and moving expense reimbursements. Check with your tax pro or your payroll provider, or visit irs.gov and read Publication 15-B to find out which benefits work for your company. Many fringe benefits are 100 percent excluded from taxation. Others are partially excluded or completely taxable.

Next time one of your employees is up for a raise, consider providing a mutually acceptable fringe benefit rather than cash. The tax savings will put a smile on both of your faces.

Bonnie Lee is an Enrolled Agent admitted to practice and representing taxpayers in all fifty states at all levels within the Internal Revenue Service. She is also the author of Taxpertise: The Complete Book of Dirty Little Secrets and Hidden Deductions for Small Business that the IRS Doesn't Want You to Know, from Entrepreneur Press. Follow Bonnie Lee on Twitter @BLTaxpertise or email her at bonnie@taxpertise.com. Live stream her radio show every Tuesday at 1:00 PST by going to KSVY.org and clicking on Listen Now.




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Tuesday, September 8, 2009

Crank Up Your Customers' Confidence

Use these 3 tips to show that your website--and your business--are trustworthy.
By Johnathon Williams | July 07, 2009


For small businesses that sell online, the importance of protecting customer data is a given. Unfortunately, the best security and privacy practices in the world are useless unless you first secure the customer's trust--no easy task in today's world. Increasing rates of identity theft and other types of online fraud have left many consumers gun shy when it comes time to pull the trigger on an online shopping cart, especially when a site lacks the reputation of industry giants such as Amazon. Here, several industry professionals explain how to present your small business site as safe and reputable.

http://www.entrepreneur.com/ebusiness/buildingawebsite/article202508.html







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How to Research a Low-Cost Franchise


Does that franchise concept really deliver? Here’s how to find out.
By Carol Tice | Entrepreneur's StartUps - June 2009

Markus Romero didn’t like crunching numbers or sitting behind a desk; he was busy managing nightclubs and operating mobile tanning salons in Las Vegas. But after he discovered Instant Tax Service, his attitude changed.

He was so intrigued by Instant Tax’s model of targeting low-income tax filers that he took a job as a trainer for a large Instant Tax franchisee. Romero, 36, also grilled other franchisees about their first-year expenses and profits. He found the calculations easy, and he liked helping people get quick refunds. He was impressed that the franchisor offered a first-year buyback program--a strong indication that Instant Tax was confident in its model.

http://www.entrepreneur.com/magazine/entrepreneursstartupsmagazine/2009/june/202004.html






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Wednesday, September 2, 2009

Cash for Appliances Rebate Program


Cash for Appliances Rebate Program

By Robert Longley, About.com

By the end of 2009, consumers nationwide will be able to take advantage of a federal "cash for appliances" program offering rebates on purchases of a wide array of home appliances certified as energy-efficient by the EPA's Energy Star program.

Backed by an initial $300 million in funding from the American Recovery and Reinvestment Act, the state-run rebate program is intended to help make American homes more energy-efficient while further stimulating the economy.

"Appliances consume a huge amount of our electricity, so there's enormous potential to both save energy and save families money every month," said Department of Energy Secretary Steven Chu in a press release. "These rebates will help families make the transition to more efficient appliances, making purchases that will directly stimulate the economy and create jobs."

States will Run the Rebate Program
Each state will administer its own cash for appliances program. The states will be free to select which residential Energy Star qualified appliances to include in their programs and the individual rebate amount offered for each appliance.

What Can You Buy?
The Department of Energy (DOE) has recommended that the states focus their cash for appliances rebate efforts on heating and cooling equipment, appliances, and water heaters as these products offer the greatest energy savings potential. Energy Star qualified appliance categories eligible for rebates include: central air conditioners, heat pumps (air source and geothermal), boilers, furnaces (oil and gas), room air conditioners, clothes washers, dishwashers, freezers, refrigerators, and water heaters.

How Big Will the Rebates Be?
While the states will be free to set actual rebate amounts based on their share of the $300 million, the Department of Energy expects the rebates to range from $50 to $200 per appliance. But wait, there's more. Any rebates offered by state and local utility districts for purchases of energy-efficient appliances will be added to the federal cash for appliances rebate.

How do You Qualify?
All consumers will need to do to get the rebate is simply buy any qualifying Energy Star appliance. Unlike the "cash for clunkers" fuel-efficient vehicle rebate program, you don't even need an old trade-in appliance. In addition, consumers will not be required to haul their bulky old appliances to the dealer in exchange for a new one.

When Does it Start?
The states will have until October 15, 2009 to submit their applications for funding and plans for recycling old appliances to the Department of Energy (DOE). The DOE plans to have distributed funding to the states by November 30. As a result, the cash for appliances rebates could be available in stores just in time for Christmas shopping.






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